Neuigkeiten und Trends zu Digitalisierung und Innovation

Blog Posts

The Power of Generative AI for Marketing

The Power of Generative AI: Revolutionizing Marketing Strategies  In today’s rapidly evolving digital landscape, staying ahead of the curve is essential for businesses looking to thrive in a competitive market. One of the most transformative advancements in recent years is Generative Artificial Intelligence (GenAI). This cutting-edge technology is reshaping how

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Transforming Change Management with Adobe Workfront’s New Environment Promotion Package

Streamlining Change Management Across Development, Staging, and Production Adobe Workfront has introduced a groundbreaking functionality that is set to transform how organizations manage their development and operational processes. The new “Environment Promotion Package” is a pivotal enhancement, offering an advanced method for managing changes across various environments within Workfront. This

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Unlocking New Marketing Potential with Adobe GenStudio

The All-in-One Solution for Modern Marketers In today’s fast-paced digital landscape, marketers are constantly seeking innovative tools to streamline their marketing efforts and maximize their impact. Adobe GenStudio emerges as a game-changer, offering a comprehensive suite that transforms how marketing campaigns are created, managed, and optimized. This powerful platform integrates

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Hootsuite & Talkwalker: Elevating Social Listening with AI

Hootsuite’s Strategic Acquisition of Talkwalker: Social Listening with AI In an era where social media continues to shape public perception and brand identity, the ability to effectively monitor and analyze social media conversations has never been more crucial. Recognizing this need, Hootsuite, a leading social media management platform, recently announced

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Microsoft Build 2024: Unveiling the Future of AI and Cloud Computing

This year’s conference is all about AI integration and Azure innovations, with Copilot as the centerpiece of Microsoft’s AI strategy. Microsoft Build 2024 has delivered a series of groundbreaking announcements that promise to revolutionize the tech landscape. From enhanced productivity tools to advanced AI capabilities and cutting-edge cloud innovations, this

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GPT-4o: Pioneer of multimodal AI

GPT-4o: Paving the way for the future of multimodal AI Die Anwendungsbereiche der künstlichen Intelligenz wurden durch die kürzliche Einführung des OpenAI Modells GPT-4o (“o” für “omni”) erheblich vorangetrieben. Dieses neue Modell, das Text-, Audio-, Bild- und Videoverarbeitung integriert, ist eine bemerkenswerte Errungenschaft der modernen KI-Technik, das eine erstaunliche Geschwindigkeit,

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