Data is the new gold
Data Platforms
We use various data platforms to analyse the activities of organizations and their customers to create the right analyses and reports based on the obtained data.
Web Analytics
Adobe Analytics
Adobe Analytics is the industry-leading solution for real-time analytics and detailed segmentation across all marketing channels. The analytic fuctions provided, combined with multi-channel data collection and the use of artificial intelligence (AI), enable a deep understanding regarding the impact of your customer interactions.
Social Media Analytics
Hootsuite Impact
Hootsuite Impact reveals the true return on investment (ROI) of social media activities and helps businesses better understand the revenue and marketing results generated by social media.
KAWO
KAWO is a Chinese enterprise social media management platform. It allows international companies to plan, create, schedule and publish content for WeChat, Weibo and Douyin.
Social Listening Platform
Brandwatch
Brandwatch is a social media analysis tool. It enables the capture and analysis of many billions of online conversations on social media platforms (forums, blogs, Twitter, Facebook, etc.) regarding given topics, thereby allowing companies to gain deep insights into consumer opinions, trends and brand perceptions.
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Digital Consumer Intelligence Platform
Brandwatch
Using data engineering, artificial intelligence and expertise in market research and brand strategy, Brandwatch gives structure and meaning to billions of consumer voices. In doing so, Brandwatch helps companies put the Voice of the Customer (VoC) at the center of decision making.
Customer Data Platfom (CDP)
Adobe Experience Platform - Real-Time CDP
The Adobe Experience Platform captures, normalizes, and unifies all available data from the enterprise and transforms it into robust, real-time profiles. Based on these profiles, B2C and B2B marketers can deliver personalized experiences across all channels.
Microsoft Dynamics 365 Customer Insights
Dynamics 365 Customer Insights brings together customer data from multiple sources, aligns it using cross-channel analytics, and unifies transactional, behavioral, and demographic data, enabling the generation of AI-powered insights in real time.
Business Intelligence (BI) Platform
Microsoft Power BI
Microsoft’s Power BI business analytics service allows end users to create interactive visualizations and business analysis features based on their own needs. Data can thus be effortlessly connected, modeled and presented in an easily understandable way. This allows you to quickly generate memorable reports with the crucial KPIs
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Tabelau
Tableau data visualization and reporting software makes it very quick and easy to create interactive analyses. Due to the intuitive drag-and-drop operation, the generation of interactive dashboards from any data source (Excel, SQL, Hadoop or Cloud…) can be implemented by anyone.